Bayerische Motoren Werke AG, commonly referred to as BMW, is a German multinational company which produces luxury vehicles and motorcycles.
The BMW 4 Series success story is one of relentless evolution. Since its global debut in 2013, BMW has delivered nearly 400,000 units worldwide, cementing its status as a cornerstone of the executive sport-luxury segment. While the USA remains its largest single market, accounting for a third of all sales, the model’s appeal is truly […] More
Goodwood Festival of Speed founder, Lord March, will open this year’s event by driving up the hillclimb course formed by his driveway in a beautiful 1957 BMW 507 sportscar. BMW is this year’s Honoured Marque and the central theme of the 2016 edition of the Festival of Speed will celebrate the German manufacturer’s centenary. Lord […] More
With the launch of the first generation of the BMW M3 in 1986, the BMW M GmbH revolutionised the sporty mid-range segment and since then BMW M has continuously refined its automotive icon across five model generations. To mark the 30th anniversary of this automotive icon this summer, BMW M is launching the exclusive special […] More
BMW UK is extending its program of exterior paint finishes for the BMW i8 model with an extensive array of new colours. As part of the BMW Individual collection, customers will be able to choose from a multitude of extraordinary paint finishes which not only complements the BMW i8s styling but also reflects the personal […] More
To coincide with the market launch on 16 April, BMW released its “digital-first” campaign for the new BMW M2 Coupé. Stars of the campaign “Eyes on Gigi” are the new BMW M2 Coupé and American supermodel Gigi Hadid, who is appearing in front of the camera for an automobile brand for the first time. The dynamic performance […] More
MotoGP and BMW M Division: these two partners have formed an ideal combination for almost two decades. MotoGP is the pinnacle of motorcycle racing and features the best riders in the world on high-performance racing prototypes, in the development of which the manufacturers implement their latest technological ideas. High-performance and motorsport genes – attributes, with […] More
After years of shying away from publishing official Nurburgring times, BMW has finally given in and communicated the official Ring time of the upcoming M4 After years of shying away from publishing official Nurburgring times, BMW has finally given in and communicated the official Ring time of the upcoming M4 GTS. The time driven by […] More
BMW Group in the UK achieved its best ever sales in 2015 with both BMW and MINI brands setting new UK records. In total 230, 972 BMW and MINI vehicles were registered, an increase of 14 per cent over 2014. The BMW brand accounted for 167,391 sales, an increase of 12 per cent compared to […] More
Salon Privé has confirmed its world-leading line-up of cars in the event’s inaugural Pirelli Prestige and Performance, paying homage to super & hyper cars from 1975 to the present. Presented in The Great Court and paraded through Blenheim Palace’s beautiful grounds, the innovative new competition is the centrepiece of The Salon Privé Supercar Show, the […] More
In August every year car enthusiasts from all over the world gather for the Concours d’Elegance in Pebble Beach to immerse themselves in the fascination of both automotive treasures from years gone by and pioneering studies for times to come. The BMW Group has come up with something very special this year with the world […] More
A year on from the launch of the BMW M4 Coupe, BMW M Division is presenting an initial preview of a high-performance model for use on the road and, above all, on the race track: the BMW Concept M4 GTS. The move sees BMW M Division once again returning to its roots. The BMW offshoot, founded in 1972 as BMW Motorsport GmbH, not only caused a […] More
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