Sir Mo Farah CBE goes the distance with CHERY UK in new Super Hybrid campaign
Sir Mo Farah CBE goes the distance with CHERY UK in new Super Hybrid campaign
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Chery Super Hybrid: Sir Mo Farah Fronts New Endurance Tech Campaign

Chery Super Hybrid (CSH) technology has officially hit the UK, and it has some serious star power behind it. Chery UK, currently one of Britain’s fastest growing automotive brands, has teamed up with Olympic legend Sir Mo Farah CBE to showcase their next generation electrified powertrains.

The campaign, which debuted this May, uses Sir Mo’s world renowned endurance as a metaphor for the long distance capabilities of the CSH system. For British drivers looking to bridge the gap between traditional petrol engines and full electrification, this partnership signals a major shift in the UK’s hybrid landscape.

What is Chery Super Hybrid Technology?

At its core, Chery Super Hybrid technology is a proprietary electrified powertrain designed to eliminate range anxiety while maintaining elite performance. By mapping CSH technology against the physical performance of a four time gold medalist, Chery aims to highlight the efficiency and stamina of their vehicles.

Selected models in the lineup offer a staggering total driving range of up to 745 miles. This makes the CSH system one of the most competitive options for families and long distance commuters who are not yet ready to rely solely on the UK’s public charging infrastructure.

Key Performance Specs:

  • Total Range: Up to 745 miles (on selected models)
  • Electric Range: Up to 91 miles (WLTP) on the flagship Tiggo 9
  • Charging: Supports DC fast charging (30% to 80% in approx. 18 minutes)
  • V2L Capability: Vehicle to Load support for powering external devices

Sir Mo Farah: The Face of CSH Endurance

The hero of the campaign is not just the technology, but the man synonymous with British distance running. Sir Mo Farah, who famously secured the double-double at the 2012 and 2016 Olympics, was chosen to represent the consistent, resilient nature of the Chery Super Hybrid system.

“I’m so proud to launch this new partnership. It’s such a unique brand, and I’m very excited to help introduce Chery Super Hybrid technology to more motorists across the UK,” said Sir Mo Farah CBE.

During the campaign shoot, Farah experienced the Chery Tiggo 9 CSH, praising its sleek design and practical features, including the luxury massage seats. These features are a welcome addition for any elite athlete.


The New Chery Tiggo 4 CSH: Pricing and Features

While the Tiggo 9 acts as the flagship, the most significant news for many UK buyers is the arrival of the Chery Tiggo 4 CSH. Launching in June through a network of over 70 retail locations, this compact SUV is positioned to disrupt the market with highly competitive pricing.

Tiggo 4 CSH Pricing & Trims

Trim LevelOTR PriceKey Features
Aspire£19,995Dual 12.3″ screens, Apple CarPlay/Android Auto
Summit£21,995360° camera, eco-leather, cooled wireless charging

The Tiggo 4 CSH utilizes a self charging hybrid system, meaning it requires no external plug-in. It pairs a 1.5 litre petrol engine with an electric motor to produce a combined 204 PS, offering a blend of urban efficiency and highway power.


What This Means for UK Drivers

The launch of Chery Super Hybrid technology represents a best of both worlds scenario. Drivers gain the smooth, quiet take-off of an electric vehicle with the reliable backup of a petrol engine for longer trips.

With Chery’s commitment to serving 10 million export customers by 2030, their UK expansion is moving at pace. The brand’s strategy focuses on everyday relevance, ensuring that while not everyone can run like Mo Farah, every Briton can enjoy long distance driving without breaking a sweat or worrying about the next charging station.

Why Choose CSH?

  • No Range Anxiety: Massive total range for peace of mind
  • Affordability: The Tiggo 4 starts under £20,000
  • Warranty: Backed by a 7 year/100,000 mile vehicle warranty
  • Practicality: 540° panoramic images and ADAS safety suites as standard

FAQ: Chery Super Hybrid Technology

What is the maximum range of a Chery Super Hybrid?

Depending on the model, Chery Super Hybrid vehicles can achieve a total combined range of up to 745 miles, making them ideal for long distance UK travel.

Is the Chery Tiggo 4 CSH a plug-in hybrid?

No, the Tiggo 4 CSH is a self charging hybrid. It uses an internal combustion engine and regenerative braking to charge its battery, eliminating the need for cables or wallbox chargers.

Where can I buy a Chery Super Hybrid car in the UK?

Chery has a rapidly expanding retail network with over 70 locations across the UK. The Tiggo 4 CSH will be available for delivery starting in June 2026.

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Written by carfreak editorial team

The carfreak editorial team have been living and breathing cars since childhood. Since 2012, they have been sharing that passion with readers through this site - covering everything from breaking motoring news and classic car culture to the world of performance and modified machines. With over a decade of hands-on enthusiasm behind every article, our writing cuts through the noise with genuine, real-world perspective.